
Monday, May 12, 2008
It's official: Jay Leno is on the outs, to be replaced by Conan O'Brien on "The Tonight Show.""The Electric Company" is turning on the juice again.
An update of the classic kids TV series will begin production today with location shots in Gotham's Washington Heights and the Lower East Side. Show will run weekly beginning in January on PBS stations around the country.
Produced by the Sesame Workshop, the series will target 6- to 9-year-olds, with specific goals to improve the reading habits of children. Like the original version, there will be plenty of music and dance numbers to help kids learn.
Original "Electric Company" episodes ran from 1971-77 and starred Morgan Freeman and Rita Moreno. It continued in reruns until 1985.
"The literacy crisis today is as pervasive and alarming as it was in 1971 when we created the first version of 'The Electric Company,' " said Scott Cameron, director of education and research for Sesame Workshop. "We know that if struggling readers don't get the literacy help they need by the end of second grade, they are in danger of never catching up."
Series will consist of 26 half-hour episodes and, following its initial TV run, will segue into books, games and digital media.
Child actors to co-star include Ricky Smith, Priscilla Diaz, Jenni Barber and Josh Segarra.
Karen Fowler will exec produce.
[Variety]
I’m a graphic designer, creative director, web designer, and sometimes filmmaking lackey. Bred in Arlington, Virginia I’ve now inexplicably ended up in San Jose, California which is just close enough to Disneyland to make it an expensive hobby.
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